Cardi B Wants You to Feel ‘Poppin’ in Her Fashion Nova Collection


Cardi B is quickly achieving fashion icon status. Now she’s collaborating with one of her favorite brands (and a favorite of influencers everywhere)–Fashion Nova.

But we’ll have to wait until November 15 for Cardi B x Fashion Nova’s massive collaboration, a first for the e-commerce brand, to officially drop. The collection will include 80 pieces ranging from her beloved denim to undoubtedly show-stopping dresses, as well as outerwear and accessories.

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“Every little detail to me matters,” Cardi B told Business of Fashion. “I want to make these women look so happy — so radiant, sexy, so corporate and poppin’. I want them to look like they’re wearing Gucci and Prada, but they’re not, they’re wearing my line.”

With her forthcoming collection, Cardi wanted to address her “biggest pet peeve”–ill-fitting denim, an issue she’s faced when shopping at high-end designers. “What I don’t like about wearing jeans is when the butt is boxy,” she added. “And I don’t like when there is that little space in the butt part, between your back, do you know what I’m talking about? That’s my biggest pet peeve.”

The rapper has not held back about her love for the fast-fashion brand and even included them in her lyrics for “She Bad” from her album Invasion of Privacy. “I could buy designer, but this Fashion Nova fits,” she raps.

A now-deleted video of Cardi in Fashion Nova jeans on her Instagram got more than 8.5 million views. “Wanna know how rich people like me stay rich?” she quips. “By staying on a budget. These pants right here are Fashion Nova.”

Richard Saghian, chief executive of Fashion Nova, believes the Cardi B x Fashion Nova team-up will help to “dissolve the perceived separation between ‘high-end’ and ‘cheap’ clothes and make trendy fashion accessible to everyone.”

The collection will be available in Fashion Nova stores and online at this November.

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